Friday, May 1, 2009

SASA's pink reward



Are you SASA's lover?
Do you purchase frequently in SASA?
If the answer is "yes!" than you should familiar with "pink reward"
For those who eager to purchase SASA's products, allow me to explain the terms and conditions.
For every purchase of RM80 ringgit in a single receipt, customer get to claim for one stamp.
Upon completion of 8 stamps on each card, customer may redeem an exclusive gift.
So my TIPS for those who wanted to purchase in SASA:
"Plan everything that you need to buy in one list."
So you may have a chance to accumulate RM80 in a single receipt
So, this is my last post for my blog d..
Thanks for those who support my blog!
Feel free to E-mail me if you got any question to ask me regarding SASA!
(dream4dog@hotmail.com)
Its my pleasure to have you guys as my course mate!

Company introduction

Hello, everyone..
all of the previous passage, i had been given comment and recommandation about SASA
And now only i realise that i never introduce about SASA's Company background..
haha.. sorry hor... Now, let me begin to lead u into SASA's world

Company introduction:

Sa Sa International Holdings Limited ("Sa Sa" or "the Group") is a leading cosmetics retailing group in Asia. Listed on The Stock Exchange of Hong Kong Limited (the Stock Exchange) in 1997 (Stock Code: 178). Its over 140 retail stores and counters in Asia sell more than 400 brands of skincare, fragrance, make-up and hair care products including own-brands and other exclusive international brands. The Sa Sa Group employs over 2,450 staff in six markets across the region, covering Hong Kong, Macau, Mainland China, Singapore, Malaysia and Taiwan.

Cosmetics Retail

The Group sells over 400 brands, covering over 15,000 cosmetics make-up, fragrances, skin care and hair care products under international brands including exclusive labels and own-brands. Its retail network currently comprises an extensive regional network of over 130 Sa Sa Cosmetics stores in Asia, a La Colline specialty store, an Elizabeth Arden counter and Suisse Programme counters. Our e-business platform, Sasa.com, also offers round-the-clock e-tailing with comprehensive product and corporate information.

Brand Management
In addition to selling its own-brand products, the Group also operates as the sole agent for many international cosmetics brands in Asia. Sa Sa is today one of the largest sole agents in cosmetics in Hong Kong, with services that include brand management, marketing, sales and distribution. Sa Sa has been appointed by a leading global prestige brand, Elizabeth Arden, as its sole agent in Hong Kong and Macau since October 2002. The Group currently manages over 100 exclusive international beauty brands including La Colline, Suisse Programme, Methode Swiss, Bergman, Nuxe, Caudalie, Ferre, Pal Zileri etc. This business accounts for over 36% of Sa Sa total retail turnover.


E-shopping in SASA website

Do you guys ever using internet in purchasing products?
I think i would like to give my first try for SASA website since
SASA give so much benefit to customer who purchase by using website
So how to purchase in SASA website?
first of all, u just need to sign up as member ( its free!!!)
After becoming a member, you may start to purchase
Every US$0.50 that you purchase will be equal to 1 point
when your points accumulate until a certain amount, you may redeem



I only shown some sample, for further detail please visit the link below
http://web1.sasa.com/SasaWeb/eng/adv/bonus_point_index.jsp

Take note that SASA will frequently change their redemption products regularly so there's always something to surprise their customers.

Thursday, April 16, 2009

SASA in Singapore


Do you ever think that SASA total sells how many brands in its outlets? AFter searching information about it, i found that The store retails over 250 brands, of which 24 are exclusive to Sa Sa including Swiss skincare brands Suisse Programme and Transvital and French brands Christian Breton and Jose Eisenberg. A dedicated men's section offers male skincare products and fragrances from brands including Clarins, Zirh and Biotherm. Wow, 250 brands. In 1 store it can contents of 250 brands! it was a large amount. It was totally like Watson. the only different is SASA focus on personal care products.
Do you know that, SASA in Singapore even had a ‘workshop' room offers regular lifestyle focused courses and a treatment room allows customers to try selected skincare brands and enjoy facial treatments with beauty therapists. I wonder why this kind of service does not available in SASA Malaysia.. That is the only thing i feel disappointed about SASA.
Hopefully SASA in Malaysia can provide this service as soon as possible!

Tuesday, April 14, 2009

SASA's brand management

It was such a long time that i did not manage this blog..
today i am going to talk about promotions and advertising of SASA.
I think that SASA had done a great job to create its brand name around Malaysia
Although, there were people that not so familiar what SASA selling,
but at least they have heard SASA this brand name before.
If you were a big fans of 8TV, you will able to notice that SASA's advertisement actually appears quite frequently. its commercial advertising were quite interesting. unfortunately i could not found it in youtube.



Overall, i feel satisfy about its positioning and strategy.
In the next post, i will introduce the promotions that available and some little useful suggestion from me! c ya next post!

Sunday, March 15, 2009

your friendly neighbourhood-------SASA

When you heard of SASA, what was the first thing comes into your mind? My first thinking is :" huh? SASA? your friend ah? preety or not?" my friend laugh at me and said, Bodoh la, SASA is the shop that almost every shopping complex have =.=. After getting to knew well about SASA, i really feel that SASA is my "friend". I feel very comfortable and happy when i visit SASA. SASA gave me a good impression when i first saw it. The shop lighting inside SASA is bright enough. For me, a shop brighting was very important.It shows that the shop is confident about its products and hope customer can see clearly inside the shop. The second good impression that SASA give me is its good customer service. When i enter SASA to find the lip spa, i do not know where the products put, the promoter come and approach me. After i tell her what am i finding, she lead me to that spot without hesitate. Furthermore,I believe that customer do not like the promoter to follow them when they shop. I feel the same way. One day, when i enter SASA, the promoter were following me, i ask her not to follow me. She respect my wishes and leave me alone with a smiling face.Her friendliness makes my mood good and i feel that i been respected. Now you know why i love SASA so much!! that's all, see ya next week!

the first thing i bought from SASA

Well, greetings everyone! This week is a very busy week and i almost forgotten we have this assignment. Hmm..everybody have his/her first time in their favorite destination and my first time in SASA is about one year ago. Honestly, i knew SASA from my friends introduction. Hey, guys guess what my friend introduce me to buy in SASA. I bought a products called "World first 24hours lip spa" haha.. (what a lame name)
why i bought this products? let me tell you a story.
Once a time ago, their is a girl name Winnie. She were not really satisfy with her appearances especially her skin and lip color. She always find beauty formula that can change his skin colour and lip color. She wished that she could become fair like snow white and have a cheery color lips like model in advertisement. After seeking formula for a long period, a friend of her told her that SASA sells a magic products that can turn her lips color into cheery red. She was very happy when she heard about it. After she seek enough information, she straightly rush to SASA and buy that products.
After she used that products, she find that her lips really turn into cheery color ......................... for one day..... haha... ya... its will lasting just for one day. So if she wants to have cheery lips everyday, she had to applied that products for everyday. So, Winnie can become "snow white"at any day she wants! woohoo.... lame story right? But it was a true story!

Tuesday, February 24, 2009

www.sasa.com.my

Hihi, how are you guys doing this week?Now its the time for me to blogging again !Today, i would like to introduce you guys a cool website. (www.sasa.com.my) If you guys were lazy to type this web adress, just click the link that i already prepared earlier beside my blog.This website consider my favorite spot when browsing internet. This is a website that not just dedicate for female, but male users will also find surprise inside.When you visit sasa website, you guys will find that it is an user friendly website as it divided the visitors into categories. For example if you are a male users, you may click on the "for him" icon, if you want to find a products that suit baby to use, you may click " for baby"




Before i visit this website, i always wonder why should we brows web as we can visit the shop and really touch the products . After the browsing, i really found that sasa website has help me to make my buying decision proses more convinient and confident. First of all, if i were interested in a particular products, sasa web can provide me the brands available and its relevent information such as the price, the introduction of products and the feedback of users. After i collect the information, it help me make decision by comparing. When the decision has been make, i will only make purchase in SASA. So, what are you waiting for? have a brows on sasa web now n maybe you will bookmark it after this!

Sunday, February 22, 2009

SASA here i come!

Hi, everyone. First of all, i would like to show my appreciation to those who leave comment in my blog. It help me much to recognize what is the public's perception towards SASA. Last week article is more into introducing me. ^-^So, this week, i am going to introduce SASA. After make some surrey, i feel that many people had wrong perception towards what SASA was selling. Most of the people think that SASA selling more of cosmetic products. Actually, if you guys had chances, just walk into SASA, you will find lots of surprise there. SASA not only selling cosmetic, they also selling hair care products, nail care products, body care products (lotion, body spray), even comb, tower, perfume, facial wash,etc also available at there. One products you can find different type of brand available at there. it is like a Watson. Just that it concentrate on selling personal care staff.
honestly, i am not a fans of makeup too, i seldom makeup unless got any special occasion. Still i spend a lot in SASA. Give a chance for SASA. Walk into it! i sure you will love it! : )

Wednesday, February 11, 2009

Aloha~~

haloo~~ everyone, my name is Winnie Goh. Currently 22 years old. i bet many of you were not familiar with me, so i am going to introduce myself in this first article. I born in June, So my horoscope is Gemini. If you have Gemini friends, you will know that Gemini person were very moody :) . My mood change very fast, that is the reason some of my friend said that they feel very hard to understand my thinking and personality. But for conclusion, they think i am a kind person ^-^
I came from Penang, a beautiful island that famous with its delicious food( that is why my body figure not perfect) and fascinating night life ( every time in Penang i will sleep at 3am). I miss penang! i love Penang! but i seldom back penang after study in MMU because the fee of transportation cost me around RM100!

In this moment, i bet you guys will think that Since i don't back Penang often, for sure i save a lot of money in my saving account. Unfortunately you are wrong, cause i spend most of my money in SASA. that is why i love SASA and hate SASA too. Every time i cross by SASA, i wont miss to enter it. Besides that, Everytime i also think of just to window shopping at SASA, but end up i will surely contribute my money to SASA... :"( that is why i pick SASA as title of this assignment, i want to analyze the reason why i love SASA so much! Maybe i can be ambassador of SASA in future after this analyze!(kidding la)